Appfly. Pro Site

| Feature | Appfly. Pro | Adjust / Branch | Singular / Kochava | | :--- | :--- | :--- | :--- | | | Full | Partial | Full | | Real-time Fraud | Native & S2S | Add-on | Native | | Cost Aggregation | Included (All tiers) | Limited | Enterprise only | | Ease of Setup | 2 hours | 3 hours | 4+ hours | | Price-to-Value | High | Medium | High (Complex) |

In this article, we will break down the core features of , its unique selling points compared to giants like Adjust or Branch, and a step-by-step guide to implementing it for your iOS and Android apps. What is Appfly. Pro? At its core, Appfly. Pro is a mobile attribution and marketing analytics platform . It acts as the neutral referee between your app and your ad networks (Facebook, Google, TikTok, etc.). Its primary job is to answer a deceptively simple question: “Which ad or campaign led to this specific user downloading and opening my app?” Appfly. Pro

For small indie developers, the free tier (up to 2,000 installs/month) is generous. For gaming studios spending $100k+ monthly on user acquisition, the "Pro" tier’s real-time fraud prevention and cohort analysis will pay for itself within the first week. | Feature | Appfly